Goal Setting Makes Mojo Happy

Are you a coach of student-athletes ages 16-25?

Imagine Your Own Elite-Level Performance Psychologist to talk to daily for tools and tips to help you handle the mental fitness side of coaching.

We're a team of high-performance experts automating what we do with Olympians and top performers. We're looking for 10 teams or top organizations to support.


Tell us more about yourself and your organization below.

What You Get:

  • Private Chatbot

    100% Anonymous space where you interact in a Facebook messenger style chatbot and get personalized tips based on your needs in the moment. Accessible on web and mobile both.

  • Powerful tools

    Master proven, science backed tools to share with your child — tools like the STEP goal model of goal setting and the RISE model of motivation, all based on both the science of high-performance and our decades training top performers.

  • Build Resilience not Burnout

    Learn tools of strengths-based coaching to help your children build resilience and the foundational skills of self-care and pressure-management to sustain high-performance and avoid burnout.

What's the catch? No catch. We're a team of some of the leading high-performance mindset coaches in the US – with decades coaching top Olympians, NBA teams and more.

We're looking for the first 100 alpha testers for a product we're releasing in Early 2021 to help coaches to develop higher-performing, healthier student athletes.


Dr. Amy Athey

Dr. Amy Athey

Co-director of Science

A national leader in Performance Psychology and the training of Mental Fitness with over 20 years of working with elite performers, coaches, teams, medical professionals and organizational leadership. Currently the Chief Wellness Officer at the University of Arizona.

Dr. Alex Auerbach

Co-director of Science

An experienced professional with a focus on helping other people figure out how to be great at what they do. Alex has served as the Director of Clinical and Sport Psychology at the University of Arizona, worked with professional athletes, Olympians, elite military units and for NBA teams.

An experienced entrepreneur and one of the former co-founders of AND1, a basketball brand that reached over $200 million in annual sales and took market share from Nike, Reebok, and adidas. Tom has over twenty-five years of experience in start-ups across both B2C and B2B.

What are you waiting for?

We want to use the science of high-performance to help you raise the highest performing children, in the healthiest way possible.  There is no cost to participate in the alpha testing trial — but it is limited to the first 100 parents who sign up.